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Marketing Communications
It takes research, strategy and innovation to compete
successfully in today’s marketplace.
Our effective creative solutions are built upon a
foundation of solid business rationale and achieved
by maximising your customers' sensory experiences
of your brand and product offer.
Experiences that appeal to the heart, challenge the
intellect, stimulate actions and grow businesses.
Sony Europe - Euro 2004 Campaign
Challenge
To provide a pan-European in-store communication
campaign that leverages the EURO 2004 Football
Championship to increase awareness and drive sales.
Response
The design and development of an inspiring
campaign that reflected the pure experience,
emotion and sensory enhancement of the event
through Sony products.
Result
Campaign to launch in the Summer of 2004.
*1 experience
*1 Vision
*1 sound
*1 venue
Surrey County Council – Community Services Collateral
Film, interactive DVD and literature
Brixton – Marketing Collateral for portfolio properties
Nelson Bakewell – Marketing Collateral
Match Healthcare – Marketing Collateral
Literature, interactive DVD, movie, exhibition and web
Sony SACD – Promotional Collateral
Virgin Home – Marketing Collateral
Literature, direct mail, promotional, How to guidelines
Prudential – Marketing Collateral for portfolio properties
Olympics 2004 – Marketing Collateral
Point of purchase materials
Hear what the client said?